FOR IMMEDIATE RELEASE – APRIL 15th 2025, VÄRMLAND/SQUAMISH/PORT GAMBLE
Melker of Sweden Expands to Bring Premium Paddlesports to the North American West Coast
Melker of Sweden, a pioneer in the outdoor hardware industry, today announced its expansion to the North American West Coast, bringing its award-winning, high performance, and sustainable kayaks to new strategic dealer partners.
Melker's mission is to revolutionize the outdoor industry by offering high-performance, lightweight, sleek and stylish kayaks that are designed and produced with a focus on sustainability and environmental consciousness. The company's innovative approach has garnered significant attention, most recently with the Melker Värmdö winning the Product of the Year Awards 2025 in both Europe and North America.
"We're thrilled to bring Melker's unique brand of sustainable, lightweight, and high-performance kayaks to the North American West Coast" said Pelle Stafshede, CEO & Creative Director of Melker of Sweden. "Our approach involves continuous innovation and sustainable practices, ensuring our products not only meet user needs but also contribute positively to the planet, as we strive to create a legacy for future generations and a sustainable, impactful business. This expansion is an important step in that journey”.
Melker has partnered with three premier outdoor retailers — Olympic Outdoor Center , Valhalla Pure Outfitters - Squamish , and Alder Creek Kayak Canoe — to serve as authorized dealers for the brand's products on the West Coast.
Ebersold Distribution/Happy Paddlin has been instrumental in supporting Melker’s introduction to the North American West Coast, helping pave the way for these strategic partnerships.
These collaborations will make Melker's innovative kayaks more accessible to water-loving enthusiasts in the region — just in time for the paddling season.
“We are incredibly excited to team up with Melker of Sweden” said John Kuntz, owner of Olympic Outdoor Center. “Melker's kayaks are known for their cutting-edge design, unmatched performance, and high-quality craftsmanship. Their kayaks not only look great but also deliver on the water, making them the perfect choice for both recreational and seasoned paddlers.”
Melker kayaks are designed and developed in Sweden using the company's proprietary plant-based, durable and feather-light technology. The kayaks are responsibly produced in Sri Lanka in close partnership with a highly experienced manufacturer, ensuring the highest standards of quality and sustainability.
"The demand for Melker's portfolio of kayaks is incredibly strong and we're excited to meet that demand by expanding our kayak offering with Melkers new era of premium products" said Murray Sovereign, owner of Valhalla Pure Outfitters in Squamish. "Melker kayaks are not only beautiful and high-performing, they also represent a commitment to protecting the environment and creating a better future for all”.
Melker's expansion to the North American West Coast is a testament to the brand's dedication to revolutionizing the outdoor industry through innovative and sustainable products. By partnering with respected retailers and delivering exceptional kayaks, Melker is poised to inspire a new generation of eco-conscious paddling adventurers.
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About Melker of Sweden
Founded in 2015, Melker of Sweden aims to revolutionize the Outdoor Hardware industry with a focus on balancing environmental ethics and economic viability. Our approach involves continuous innovation and sustainable practices, ensuring our products not only meet user needs but also contribute positively to the planet. Central to our ethos is the joy of working with like-minded partners, friends, and family, as we strive to create a legacy for future generations and a sustainable, impactful business.
www.melkerofsweden.se
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Media Contact
Pelle Stafshede, CEO & Creative Director, pelle@melkerofsweden.se, +46 733 16 95 35
Content download (logo, high-res pictures & videos)
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